Nina Bloom is dedicated to creating extraordinary fashion and accessories from recycled materials. Our products find compelling original uses for one of the largest components of global landfill, namely advertising and marketing waste. The business arose in 2007 from a challenge posed to South African school children to find commercial applications for commonly discarded consumer recyclables. Nina came up with a way to up-cycle used vinyl fabric for student lunch bags. In 2009, as she expanded into other consumer goods, notably women’s fashion, she found an enthusiastic market reception and began to focusing on vinyl billboards. Since the 2010 World Cup the business has been consulting with corporate clients to find Up-Cycled solutions for large scale marketing events.
Nina Bloom received her MA at Goldsmiths University of London in Ceramics and followed that with an Art Teachers Certificate. Her ceramics have sold at Harvey Nichols, Chelsea Arts Fair and the Open Eye Gallery in Edinborough, Scotland. Since taking a position at Crawford Prepatory School in Johannesburg, South Africa she has developed and taught the Arts and Ecology Education Curriculum. Nina Bloom is personally and professionally committed to linking education with the environment, corporate responsibility and sustainable development.